One wrong listing is quietly costing you rankings.
Cross-platform NAP audit across Google Maps, Yelp, Foursquare, Trustpilot and country-specific directories tailored to where your business operates. Mismatches flagged with one-click claim URLs and severity-ranked priority.
- Google MapsMatchName, phone, address aligned
- YelpPartialSuite number missing
- FoursquareMatchAll fields aligned
- TrustpilotMismatchPhone shows old number
- Yellow PagesPartialAddress abbreviated
What you get
Up to a dozen directories audited at once
Four global directories (Google Maps, Yelp, Foursquare, Trustpilot) plus country-specific ones tailored to your GBP location — AU, IN, US, GB, NZ, CA today, more on request — searched in parallel via SERP discovery + content parsing.
One-click claim URLs
Every mismatch shows the exact edit URL on that directory. No searching for support pages — click, fix, done.
Weighted scoring by platform impact
Google Maps (30%) outweighs Foursquare (8%), so the score reflects how much each directory actually impacts your local pack visibility.
Severity-ranked mismatches
Critical (wrong phone, wrong address) ranked above formatting variations ("St" vs "Street"). Fix the bleeders first.
NAP-match logic that handles real-world data
Phone normalized to E.164. Address alias map for "Ste"↔"Suite". Name lowercasing + punctuation stripped before compare.
14-day re-audit cadence
Score history chart shows whether fixes stuck. Watch for directories that drift back to old data due to third-party aggregator syncs.
How it works
- Step 01
Connect your GBP
We pull your canonical name, address, and phone from your verified Google Business Profile — that becomes the source of truth.
- Step 02
Discover listings
For each applicable directory, we search by business name + city, then parse the top match to extract name, phone, address. AU-only directories are skipped for non-AU businesses, IN-only for non-IN, etc. — no wasted lookups.
- Step 03
Score & rank fixes
Each directory scored against your canonical NAP. Mismatches ranked by severity and platform weight, with the exact claim URL to fix.
- Step 04
Fix & re-audit
Click the claim URL, edit the listing, repeat. Re-audit in 14 days to confirm fixes stuck and consistency score lifted.
Frequently asked questions
Keep exploring
Website SEO audit
Full-site crawl scored across 10 local-SEO dimensions — including NAP on-site consistency.
AI search visibility (GEO)
Audit your site for ChatGPT, Claude, Perplexity, and Google AI Overviews.
NAP consistency 101
Why your address format is quietly costing you rankings.
Local citations that matter
The directories that actually move local pack rankings in 2026 — globally and country-by-country.
15-minute NAP audit checklist
A practical walkthrough you can run today.
Local SEO checklist 2026
The full local SEO playbook from setup through tracking.